Simply Tag - Privacy Policy

Last Revised: January 8th, 2024

Simply Tag Ltd., an Israeli venture under incorporation ("Simply Tag", the "Company" "we", "our" or "us") respects the privacy of the users ("User(s)" or "you") of our website at: (and its subdomains) (the "Site"), and the "Simply Tag" mobile application (the "App", and together with the Site – the "Services"). We believe that you have a right to know our practices regarding the information we may collect and use when you visit and/or use our Site and/or our App and our Services (as such term is defined in our Terms of Use). Company is committed to protecting the personal information that you share with us. Please read the following carefully to understand our views and practices regarding your personal information and how we will treat it. Capitalized terms which are not defined herein, shall have the meaning ascribed to them in our terms of use available at: Terms of Use (the "Terms of Use"), into which this Privacy Policy is incorporated by reference (the "Terms").

Your Consent (Important, Please Read Carefully!)



Which Information We May Collect On Our Users?

We may collect two types of data and information from our Users:

Non-Identifiable and Anonymous Information

The first type is non-identifiable and anonymous information. Non-personal information, which is being gathered, consists of technical information and behavioral information that does not pertain to a specific individual ("Non-Personal Information").

We are not aware of the identity of the User from whom we have collected the Non-personal Information. Non-Personal Information is any unconcealed information that does not enable identification of an individual User, and which is available to us while such User is entering into and/or using the App and/or the Site and/or the Services. You may access and browse certain parts of the App and/or the Site without disclosing personal information, although, like most websites and online services, we passively collect certain Non-Personal Information from your devices when you access and browse our App and/or the Site and/or the Services, including: (i) technical information such as the type and version of your device and its operating system, the type of browser, screen resolution, device browser and keyboard language, and Flash version, etc.; and (ii) behavioral information which may include the User’s click-stream on the App and/or the Site, the activities of the User on the App and/or the Site and additional information of a similar nature (collectively, "Technical and Behavioral Information"). We also use third-party service providers such as Google Analytics, Amazon cloud service, Hotjar and Logrocket to obtain detailed analytics on the User’s behavior on the App and/or the Site.

Personal Information

The second type of information is individually identifiable information ("Personal Information"). This information may identify an individual or may be of a private and/or sensitive nature.

Personal Information Which Is Provided Voluntarily

Communications: Personal Information is collected from the details that Users may provide as part of any communications with Simply Tag, by any means, including by e-mail, telephone, or otherwise. Such Personal Information may include your name, contact details, and any other information which you may voluntarily provide to us.

Registration to the Services: Users may register an Account and register to the Services by providing us with certain personal information such as full name, gender, date of birth, email address, phone number and any personal information uploaded to their Linked Accounts, by using its single sign-on mechanism. Upon registration, the applicable Linked Account provides us with access to certain information about such User as stored in his/her Linked Account, namely, any information which is detailed and displayed to the User in the notice which appears during the integration process with the Linked Account, including the User’s full name, email address and profile picture. Please read carefully such notice to understand what information is available to Simply Tag via the Linked Account. Simply Tag may store the above-mentioned information (or any part of it), to provide its Services and achieve the purposes set forth herein. Please remember that the manner in which the Linked Account uses, stores, and discloses your information is governed solely by its policies, and Simply Tag shall have no liability or responsibility for the privacy practices or other actions of the applicable Linked Account. You hereby agree that such information will be stored even after the linkage to your Linked Account expires, for any reason.

Mailing List: You may voluntarily provide us with your contact details in order to subscribe to our newsletter and to receive commercial materials from Simply Tag and our partners.

Contact Us: When using our "Contact Us" form available via the App and/or the Site, we may collect certain information, such as your full name and email address. You may also provide us free text which includes personal information.

The Services: We may collect certain information as part of the User’s use of the Services, including the User’s activity on the App and/or the Site and/or the Services, and such information may be available for the User via the App and/or the Site.

Personal Information Collected via Technology

IP/MAC Address: Users of the App and/or the Site may automatically provide their IP address (or Mac Address, as applicable) and/or advertiser identifier (when available on a device) mainly for enhancing the User’s experience and for geo-location and security purposes as further detailed below.

Geolocation Data: While using the Site and/or the App we will access, collect, process, monitor, and/or remotely store "geolocation data", including through the collection of IP addresses and other similar information to determine your location for analytics and security purposes.

Technical and Behavioral Information: To the extent that the Technical and Behavioral Information detailed above under Section 2.(a) will be linked to or associated with a specific individual, then such information will be considered as Personal Information.

Identifiers: We process certain online identifiers, such as Internet Protocol (IP) address, your Unique Device Identifier (UDID), or another unique identifier, for geo-location, targeted advertising, and security purposes. In addition, when using the Site and/or the App, our authorized third-party service providers may collect your advertising identifiers, as further detailed below.

Emails: We may use tracking technology within the email we may send you to improve interactions with you and to better understand whether our emails were opened and read, and such tracking may include capturing the time and date in which you opened our email messages and the type of device you use to open such emails.

Please Note:

  • We use third-party tracking services and usage logs, to track and analyze data from Users of the Site and/or the App for purposes of security and fraud prevention.
  • We may also use cookies to gather information regarding your use of the Site and/or the App and the information for which you searched and accessed.
  • We may cross-reference Personal Information with other Personal Information we have about you and any Non-personal Information connected or linked to or associated with any Personal Information shall be deemed as Personal Information as long as such connection, linkage, or association exists.

How Do We Collect Information on Our Users?

There are a few methods that we use:

  • We collect information through your entry and use of the Site and/or the App and/or the Services. In other words, when you are using the App and/or the Site and/or the Services we are aware of it and may gather, collect, and store the information relating to such usage. For example, when you use the App and/or the Site and/or the Services, we gather your Technical and Behavioral Information.
  • We collect information from Linked Accounts, which is held by third-party service providers that you granted us access to. We collect information and data which may be deemed as Personal Information, as well as Non-Personal Information, from your Linked Account which is held by third-party service providers, via linking your Account to third-party service providers' APIs.
  • We collect information which you decide to provide us voluntarily. For example, we collect Personal Information when you register for a user account and when you contact us.
  • We may gather, collect, and store such information either independently or through the help of our authorized third-party service providers, as detailed below.

Purposes of the Collection of Information

Non-personal Information is collected and processed by us in order to:

  • For the purpose of research and statistical analysis intended for our internal use, among other things so that we can make informed strategic decisions while having a better understanding of our target audiences.
  • For information security needs and in order to secure our App and/or the Site and/or the Services.
  • To understand how our App and/or the Site and/or the Services are used and to adapt, develop, and improve our services and products.
  • Enhance the User's experience while using the Services.

Personal Information is collected and processed by us in order to:

  • Enable Users to use social features, and verify Users’ identity.
  • Enable the overall operation and provision of our Services, and enable Users to open Accounts.
  • Enable the provision of technical assistance and support.
  • Notify Users of new features, products, and services.
  • Enable and provide direct marketing activities.
  • Enable Users to use social features and link their Linked Accounts to the Services.
  • Verify Users’ identity and keep the App and/or the Site safe and secured and for prevention of fraud and crime.

Sharing Information with Third Parties

Simply Tag respects its Users’ privacy and will not disclose, share, rent, or sell their Personal Information to any third-party, other than as permitted under this Policy. Notwithstanding, the Company may share Personal Information in the following cases:

Company’s Personnel:

Personal Information that we collect and process may be transferred to or accessed by personnel of Simply Tag for the sole purpose of enabling the provision of our Services and to contact you. Please note that all of Company’s personnel that will have access to your Personal Information are under an obligation of strict confidentiality with respect to such Personal Information.

Service Providers:

Please note that we collect, hold and/or manage Personal Information through Company’s authorized third parties vendors of certain products or services (such as, cloud services) (including, as applicable, their affiliates) solely and limited to providing us with such requested services, and not for any other purposes. Such vendors may be located in a country that does not have the same data protection laws as your jurisdiction, and may include without limitation, Amazon cloud services which its privacy policy can be found at: as well as additional third party service providers. Please read such third party service providers' terms of use and privacy policies to understand their privacy practices.

In addition, we may share Personal Information in the following cases:

  1. to satisfy any applicable law, regulation, legal process, subpoena or governmental request;
  2. to enforce this Privacy Policy and/or the Terms of Use, including investigation of potential violations thereof;
  3. to detect, prevent, or otherwise address fraud, security or technical issues;
  4. to respond to User's support requests;
  5. to respond to claims that any content available on the Site and/or the App violates the rights of third-parties;
  6. to respond to claims that contact information (e.g. name, e-mail address, etc.) of a third-party has been posted or transmitted without their consent or as a form of harassment;
  7. to protect the rights, property, or personal safety of the Company, its Users, or the general public;
  8. when the Company is undergoing any change in control, including by means of merger, acquisition or purchase of all or substantially all of its assets;
  9. to cooperate with third parties for legitimate business purposes, including without limitation, providing the Services and enhancing the User's experience; and/or
  10. pursuant to your explicit approval prior to the disclosure.

For avoidance of doubt, Simply Tag may use Non-personal Information and transfer and disclose it to third parties at its discretion including without limitation for statistical, analytical and research purposes and for customization, development, and improvement of the App and/or the Site and/or the Services.


The App and/or the Site and/or the Services are intended for Users over the age of thirteen (13). Therefore, Simply Tag does not intend and does not knowingly collect Personal Information from children under this age. We reserve the right to request proof of age at any stage so that we can verify that minors under this age are not using the App and/or the Site and/or the Services. If we learn that we collected Personal Information from minors under the age of thirteen (13) we will delete that information as quickly as possible. Please contact Simply Tag at if you have reasons to suspect that Simply Tag collected Personal Information from minors under the age of thirteen (13) and we will delete that information as quickly as possible.

Links to Third-Party Websites

Certain links provided in the Site and/or the App permit Users to leave our Site and/or the App and enter non-Company sites or services. Those linked sites and services are provided solely as a convenience to you. Those linked sites and services are not under the control of Company and it is not responsible for the availability of such external sites or services, and does not endorse and is not responsible or liable for any content advertising, products, services or other information on or available from such linked sites and services or any link contained in a linked site or service. Company reserves the right to terminate any link at any time. You further acknowledge and agree that Company shall not be responsible or liable, directly or indirectly, for any damage or loss caused or alleged to be caused by or in connection with use of or reliance on any such content, goods or services available on or through any such linked sites or resource.

Most of such linked sites and services provide legal documents, including terms of use and privacy policy, governing the use thereof. It is always advisable to read such documents carefully before using those sites and services, inter alia, in order to know what kind of information they are collecting.

Cookies & Local Storage

When you access or use the App and/or the Site and/or the Services, we and/or our third-party service providers may use industry-wide technologies such as third party cookies, session cookies, pixels, clear gifs and other similar tools (or other similar technologies), which store certain local information on your device ("Local Storage") which may enable us, inter alia, to recognize your device from those of other Users of the App and/or the Site and/or the Services, to improve the App's and/or the Site’s and/or the Services’ performance, to deliver a better and more personalized service according to the User’s individual interests and the device or browser used, to track Users’ use of the App and/or the Site and/or the Services, to gather information about the Users’ approximate geographic location (e.g. city), to prevent fraud and/or abuse, to estimate our audience size and usage pattern, and to perform other analytics and to develop our App and/or the Site and/or the Services.

Such information is locally stored in the User’s device. Simply Tag and/or our authorized third party service providers may access such information. Simply Tag and/or our authorized third-party service providers may use both session cookies (which expire once you close the web-browser) and persistent cookies (which stay on the User’s device until he/she deletes them). Such Local Storage used by the App and/or the Site may store non-personal information (such as the different pages viewed by a User within the App and/or the Site and/or the Services) as well as User persistent identifier, which will be collected in accordance with the terms specified herein.

Most devices and browsers will allow you to erase cookies from your device’s hard drive, block acceptance of cookies, or receive a warning before a cookie is stored. However, if you block or erase cookies, your experience of the App and/or the Site and/or the Services may be limited. Please note that unless you block the acceptance of cookies, the App and/or the Site will utilize cookies upon your use of the App and/or the Site. If you want to remove previously stored cookies, you can manually delete the cookies at any time. However, this will not prevent the App and/or the Site from placing further cookies on your device unless and until you adjust your settings as described above. For detailed instructions regarding the blocking of cookies, please refer to your browser ‘help’, ‘tool’ or ‘edit’ section or see

It is possible to opt-out of having your browsing activity within the App and/or the Site and/or the Services recorded by performance cookies. Please note that we use Google Analytics as our service provider in order to track Users’ activities on the App and/or the Site and/or the Services, including by use such services’ persistent cookies. Google provides a browser-add on which allows users to opt-out of Google Analytics across all websites, which can be downloaded here:

Direct Marketing

To the extent permitted under applicable law, you hereby agree that we may use the contact details you provided us with (including, without limitation, your e-mail address and phone number) for the purpose of providing you with commercial and/or non-commercial materials related to our current and/or future activities and/or products. You may withdraw your consent by sending a written notice to our e-mail address: or alternatively follow the instructions for removing yourself from the mailing list which is available in the message transmitted to you. In addition, we may send push notifications to the User’s device after the User has agreed to accept push notifications from Simply Tag. Users can deactivate push notifications by changing their browser settings.

Data Retention

Simply Tag will retain the Personal Information for as long as we are confident that it is accurate and can be relied upon. Personal Information which is no longer required for the purpose for which it was initially collected will be deleted, unless we have a valid justification to retain it which is permitted under applicable law, such as to resolve disputes or comply with our legal obligations.

Deletion or Modification of Personal Information; Terminating Our Access to Your User Data

Simply Tag acknowledges that under certain circumstances you may have the right to access and to request an amendment or deletion of the Personal Information we collect and process about you. If Users wish to access or to correct, amend, or permanently delete Personal Information, Users may send us an email with adequate details of such request to: and Company will enable them to fulfill such rights, within 90 days of receiving the applicable mail, to the extent it is required under applicable laws. For the avoidance of doubt, Company shall be entitled to retain the Data Derivatives externally restored by it indefinitely.


We take reasonable measures to maintain the security and integrity of our App and/or the Site and/or the Services and prevent unauthorized access to it or use thereof through generally accepted industry standard technologies and internal procedures. Your Personal Information is hosted on third parties’ servers, which provide advanced strict security standards (both physical and logical). We strongly recommend that in order to protect your Personal Information, you use sufficient security measures such as device locking code and fingerprint identification mechanism as applicable and/or available in your device. In the event that your mobile device or computer is lost or stolen, or an unauthorized third party has accessed it, please contact us immediately in the following email address: Please note, however, that there are inherent risks in the transmission of information over the Internet or other methods of electronic storage and we cannot guarantee that unauthorized access or use will ever occur, and COMPANY SHALL NOT BE RESPONSIBLE OR LIABLE FOR UNAUTHORIZED ACCESS, HACKING, OR OTHER SECURITY INTRUSIONS OR FAILURE TO STORE OR THE THEFT, DELETION, CORRUPTION, DESTRUCTION, DAMAGE, OR LOSS OF ANY DATA OR INFORMATION.

Changes to the Privacy Policy

The terms of this Privacy Policy will govern the use of the Site, the App and the Services, and any information collected therein and/or provided to us voluntarily. The Company reserves the right to change this policy at any time, so please re-visit this page frequently to check for any changes. In case of any material change, we will make reasonable efforts to post a clear notice on the App and/or the Site and/or will send you an e-mail. Such material changes will take effect seven (7) days after such notice was provided on our App and/or the Site and/or will send you an e-mail. Otherwise, all other changes to this Privacy Policy are effective as of the stated "Last Revised" and your continued use of the App on or after the Last Revised date will constitute acceptance of, and agreement to be bound by, those changes. In the event that the Terms should be amended to comply with any legal requirements, the amendments may take effect immediately, or as required by the law and without any prior notice.

Got Any Questions?

If you have any questions (or comments) concerning this Privacy Policy, you are most welcome to send us an email to the following address:, and we will make an effort to reply within a reasonable timeframe.